Do you still own a TV? I haven’t owned one in a while and it seems like the trend to owning a T.V. and paying for traditional cable are going the way of the gas powered car.
There is a new breed of media watchers who consume their media through Netflix, Hulu Plus, HBO Mobile ???.
Many of them don’t even pay for it. It’s called Hipster Cable.
What is Hipster Cable?
The term hipster is now used for any young urban person who dresses cool and thinks differently (doesn’t every generation do that?)
Hipster cable is way to consume media without paying for it directly–yet you might exchange an intangible currency.
An example of hipster cable:
If you give me your Hulu plus password, I’ll share my NetFlix longin with you.
Now, multiply that scenario across a whole hipster generation and you’ve got hundreds of thousands, if not millions of free loading Arrested Development binge watchers.
Hipster Cable: Ethically Wrong or Savvy Consumers?
So this begs the question, is sharing your password to these online services ethically wrong or does it just show a smart frugalness by the consumer?
Have you ever shared your Hulu Plus login or borrowed your brother in law’s HBO account to catch up on an episode of Thrones?
What constitutes “family” in family plan? Does a “household” include your roommate’s friend sleeping on the couch?
I’m sure advertisers don’t mind more eyeballs viewing their ads, yet shareholders could have concerns their product is being viewed for “free”.
Netflix and others could crackdown on sharing, yet at what cost? Do you really want to anger your viewing base–even if they are viewing for free?
Hipster Cable: Final Thoughts
I believe all artists deserve their dues and even those involved in making a production from mixers and composers to those chopping film minutes before the release deadline.
When you engage in hipster cable, you’re not just stealing from Netflix, Amazon Prime, or HBO, you’re also stealing from all those involved in making a production–especially those who earn royalties.
Pony up the money if you want to watch a show, or if you’re cheap–crash your buddies house when it’s time to watch the next Game of Thrones.
Great movies and shows are more fun to watch in community.
What are your thoughts on Hipster Cable?
Also read: Budget Like a Hipster